Loss Prevention is a tricky practice, and companies don’t always provide their staff with the methods
they need to handle it because they are focused on making a profit. Store workers also have a high
volume of tasks to accomplish in a day, so LP sometimes takes a backseat.
That’s why the security experts at SecuriWORLD have prepared some useful LP tips:
Keep an Eye on Everyone
It’s important to always circulate in your store to cover the blind spots that cameras miss. That’s where
mirrors come in handy. Mirrors can’t provide records, but they help you in seeing the activities going on
behind you. Shoplifters are unable to know whether or not they are seen, especially since mirrors reveal
objects at different angles. Cameras can aid you in detecting shoplifting activity. Although they aren’t
always effective in stopping the acts, they provide a record should it ever be needed for prosecution
purposes. The company can also use it to implement new loss prevention strategies.
Watch Customer Body Language
Regular customers are looking to make purchases, so they want help and to know what your store
offers. They will acknowledge and welcome your presence, whereas shoplifters don’t want to be noticed
by you. If you see them avoiding your eye contact or making too much eye contact, then you should be
on your guard and act like the annoying salesperson who will not leave people alone; this in-your-face
tactic will dissuade the shoplifter from attempting to steal. On the other hand, not every shoplifter will
operate alone. When they work in groups, one of the shoplifters will try to distract you from what is
going on in the rest of the store. The distracting shoplifter will appear too eager for your assistance. If
you notice this, excuse yourself and seek your colleagues’ or managers’ assistance and let them know
what’s going on.
Handle One Transaction at a Time
You’re already multi-tasking on the floor, so you don’t need more multi-tasking at the cash register. If
you’re completing a transaction with a customer and they instigate a new one before finishing the first,
politely tell them that you will complete the first transaction to avoid any confusion.
Customers don’t always understand the number of tasks you need to perform in a store. Some of them
think they are the only customer worth being served, so when you’re at the cash register, it’s important
to keep a cool head and deal with one transaction at a time. If a customer cuts into your transaction
with another customer, do not drop your first customer, despite what the second one says. Explain that
you cannot serve them at the moment, but if they are willing to wait, you will be with them shortly. If
that fails, then ask your colleagues or manager if they can assist the second customer.
Hide the Store’s Money from View
You never know who is around, so when you need to count the money in your cash register, do it where
you won’t be seen and choose a quiet time of day. Try to conduct your counting in a back room or under
the counter, depending on the layout and size of your store. This way, you won’t be repeatedly
interrupted and, more importantly, you will avoid giving anyone a reason to steal from your store.
SecuriWORLD’s Retail Security Division provides Loss Prevention solutions that protect your assets
against shoplifting and theft, whether you’re in a boutique or department store. We offer licensed and
insured officers that can arrive suited, uniformed, or undercover to match the environment of your
store across the Greater Vancouver Area and Fraser Valley. To learn more about how SecuriWORLD can
add value to your organization, contact us today.